After Chris’ report this week, Will and Ben are joined by Richard Miller, Genomics Business Manager at NMR, Rose Jackson, Kite’s Head of Genetics and dairy farmer Rhys Davies for a discussion about NMR’s next-generation in milk recording, GenoCells. Richard explains how GenoCells works, using one bulk milk sample to provide individual cow Somatic Cell Counts (SCC) for the herd and how the technology allows you to detect and identify specific cows for targeted health interventions. Rose outlines the potential benefits to both farms and vets, including increased efficiency and improved cow health and welfare. Rhys explains where they are at in their use of GenoCells, how it compares to traditional milk recording and the practical application and advantages in his block calving herd.